Wonderful news Archie fans! Despite its so-so “live” ratings, The CW has picked up Riverdale for a second season.
Siting its “tremendous ratings gains on a delayed viewing basis,” it’s clear Pedowitz and company understand the show’s young demographic doesn’t necessarily sit in front of the TV set on Thursday nights. Our viewing habits have changed, and networks need to renew/cancel shows accordingly. Riverdale’s online numbers must be impressive to earn an early renewal. Sadly freshman series Frequency and No Tomorrow weren’t as fortunate. Both shows were actually pretty damn good. The CW (and Berlanti) are on a roll.
Though I’m also guilty of not tuning in live, I have been enjoying the series and gave the pilot a 5-star review. Have you been tuning in? Are you excited the show will be back next season? Check out The CWs official press release below…
THE CW PICKS UP FRESHMAN DRAMA “RIVERDALE” WITH EARLY RENEWAL FOR 2017-18 SEASON
March 7, 2017 (Burbank, CA) – The CW Network has given an early renewal to its acclaimed freshman drama, RIVERDALE, for the 2017-18 season, it was announced today by Mark Pedowitz, President, The CW.
On a competitive Thursday night, RIVERDALE posts tremendous ratings gains on a delayed viewing basis, particularly with its young skewing audience, growing 78% in adults 18-34 and 85% in women 18-34 in Live+7 day ratings over Live+Same Day. In the few weeks since its premiere, the buzzy drama has quickly become one of The CW’s most streamed shows on the network’s digital platforms, including The CW app and CWTV.com.
Based on the characters from Archie Comics, RIVERDALE is from Warner Bros. Television and CBS Television Studios, in association with Berlanti Productions, with executive producers Roberto Aguirre-Sacasa (“Supergirl,” “Glee”), Greg Berlanti (“Arrow,” “The Flash,” “Supergirl,” “DC’s Legends of Tomorrow”), Sarah Schechter (“Arrow,” “The Flash,” “Supergirl,” “DC’s Legends of Tomorrow”) and Jon Goldwater (Archie Comics).
Riverdale airs Thursdays at 9/8c on The CW.